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Sosyal Medyada Ünlü Kişi Kullanımının Tüketici Algısı Ve Satın Alma Niyeti İle İlişkisi: Kahramanmaraş İlinde Bir Uygulamȧ, 27-43
The Relationship Between Celebrıty Endorsement On Consumer Perceptıon And Purchase Intentıon In Socıal Medıa: A Research In Kahramanmaraş
http://dx.doi.org/10.26449/sssj.13
-H.Seçil FETTAHLIOĞLU-- Bihter CİNKAY
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