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STRATEJİK YÖNETİMDE SÜRDÜRÜLEBİLİRLİK İÇİN PAZARLAMA ETİĞİ̇, 4827-4835
MARKETING ETHICS FOR SUSTAINABILITY IN STRATEGIC MANAGEMENT
http://dx.doi.org/10.26449/sssj.939
-Hülya AYGÜN-- İhsan GÜLAY
Abstract
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TÜKETİCİ DAVRANIŞLARININ SATIN ALMA NİYETİ ÜZERİNDEKİ ETKİSİNDE ETİĞİN ARACI ROLÜ̇, 4666-4684
THE MODERATING ROLE OF ETHICS IN THE EFFECTS OF CONSUMER BEHAVIOURS ON PURCHASING INTENTION
http://dx.doi.org/10.26449/sssj.917
-Hülya AYGÜN-
Abstract
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